Case Study

Nesoi.ai
AI-Powered Interactive Course Builder
Under Development

Client
Nesoi.ai
Duration
2 Weeks
Role
End-to-end UI/UX Design
Platform Type
Web Application (Internal Tool)
Scope
UX Strategy, UI Design
Project Summary
We were brought on to define and design the product from scratch — from onboarding to AI interactions to trading insights — while ensuring a visually premium, intuitive, and modern experience.

Project Goals
- Design an intuitive, AI-assisted interface for creating video-based courses
- Enable structured transcript writing with AI augmentation
- Build modular chapters that can be reordered, customized, and previewed
- Allow template selection, tone adjustment, and strict narration control
- Lay groundwork for knowledge base and personalization modules
Discovery Insights
We aligned closely with the client to understand their goal:
“To make internal knowledge sharing as powerful as storytelling.”
- Authors needed to create courses quickly, often non-designers
- Visual consistency and narrative control were both priorities
- AI needed to assist — not replace — human control
- UI should feel like a creative tool, not a developer console
Key insights:
Information Architecture
- Course Title + Setup
- Transcript Section (AI-enhanced)
- Chapter Thumbnails + Reordering
- AI Prompt Area (Tone, Persona, Visual Help)
- Template Selector
- Personalization (e.g., Welcome video, Knowledge Base feed)
Key UX Features
Two-Way Tiptap Editor Sync:
JSON + UI remained perfectly in sync — ensuring live updates and content structure integrity
AI Prompt Panel:
Control voice tone, visual type, and narration strictness (e.g., "repeat exactly")
Drag-and-Drop Chapters:
Each chapter behaves like a Lego block — easy to move, duplicate, or delete
Custom Template Picker:
Choose from visual presets or create from scratch
Knowledge Base Input:
AI learns from what the company feeds it — foundational for personalization

Visual Design Direction
- Soft gradients and rounded containers to feel lightweight
- Creator-first layout: sidebar for structure, center for focus
- Modular card system for chapters with tooltips and AI hints
- Theme adaptable for future white-labeling or enterprise theming
Outcome
The design and module were successfully handed off with pixel-perfect frontend logic in place. Nesoi is continuing internal development and integration — our contribution now forms the core of their course-building engine.
Despite confidentiality limits, the project reflects our ability to combine UX clarity, AI context-awareness, and frontend precision in a lean engagement.

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